St. Louis, MO
Spectrometer
Population Estimates
| Rank | Population 12+ | ||
|---|---|---|---|
| MSA | 24 | 2,362,800 | |
| DMA | 26 | 2,747,200 | |
| Hispanic | 86 | 92,900 | 3.93% |
| Black | 15 | 450,600 | 19.07% |
Available Research
| Service | Ethnic Type | Report Type | Available Reports |
|---|---|---|---|
| Nielsen | General Market | PPM | Monthly |
| Nielsen | Black | PPM | Monthly |
| Contemporary | Rock | Adult Contemporary | Adult/Classic Hits | Oldies | Country | New/Talk/Info | Adult Music | Urban/Black/Gospel | Spanish Language | Other Foreign Language | Religion | Non-Commercial | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
AM
|
KWUL-CLR | KXFN-CAC |
KFNS-SPR KMOX-N/T KTRS-N/T |
KATZ-GOS |
KHOJ-REL KSIV-REL KSTL-REL KYFI-REL WEW-REL WSDZ-REL |
||||||||
|
FM
|
KSLZ-CHR WHHL-RHY |
KFNS-AOR KPNT-AMR KSHE-CLR WDLJ-CLR |
KEZK-A/C KXBS-CAC KYKY-HAC |
KLOU-CLH WARH-ADH |
KFAV-COU KSD-COU WIBV-COU WIL-COU |
KFTK-TLK KTLK-N/T WXOS-SPR |
KATZ-URB WFUN-UAC |
KSIV-REL |
KDHX-NCL KLJY-NCL KWMU-EDU |
||||
|
DIGITAL
|
KSLZ-F2-RHY |
KATZ-F2-NEW KYKY-F3-TLK |
KTLK-F2-UAC |
Population Source: Nielsen Audio's Radio and Television Market Population Estimates; released annually
COMBOS (+ LMA's)
| KEZK-FM, KFTK-FM, KMOX-AM, KYKY-FM, WFUN-FM, WHHL-FM | Audacy |
| KSIV-AM, KSIV-FM | Bott Radio Network |
| KLJY-FM, KXBS-FM | Gateway Creative Broadcasting |
| KPNT-FM, KSHE-FM, WARH-FM, WIL-FM, WXOS-FM | Hubbard Radio |
| KATZ-AM, KATZ-F2, KATZ-FM, KLOU-FM, KSD-FM, KSLZ-F2, KSLZ-FM, KTLK-F2, KTLK-FM | iHeartMedia, Inc. |
LOCAL SPORTS COVERAGE
| WXOS-FM | St. Louis Blues-Hockey (F) |
| KMOX-AM |
St. Louis University-Basketball (F) St. Louis Cardinals-Baseball (F) St. Louis SC-Soccer |
| KFNS-AM |
University of Illinois-Football University of Illinois-Basketball |
| KTRS-AM |
University of Missouri-Basketball University of Missouri-Football |
F = Flagship
SIMULCASTS (TOTAL WEEK)
TRANSLATORS
| PRIMARY STATION | FORMAT | TRANSLATOR FREQUENCY |
|---|---|---|
| KATZ-F2 | News | 103.7 |
| KATZ-AM | Gospel | 93.3 |
| KHOJ-AM | Religion | 96.7 |
| KMOX-AM | News/Talk | 98.7 |
| KSIV-AM | Religion | 95.9 |
| KTRS-AM | News/Talk | 106.1 |
| KWUL-AM | Classic Rock | 101.5 |
| KXBS-FM | Christian AC | 106.9 |
| KXFN-AM | Christian AC | 105.3 |
| WHHL-FM | Rhythmic CHR | 101.5 |
| WSDZ-AM | Religion | 95.1 |
NATIONAL REPS
| KATZ-FM, KATZ-F2, KATZ-AM, KLOU-FM, KSD-FM, KSLZ-FM, KSLZ-F2, KTLK-FM, KTLK-F2 | iHeartMedia |
| KEZK-FM, KFTK-FM, KMOX-AM, KYKY-F3, KYKY-FM, WFUN-FM, WHHL-FM | KRG-Audacy |
| KFNS-AM, KXFN-AM | Tach |
| KPNT-FM, KSHE-FM, KTRS-AM, WARH-FM, WIL-FM, WXOS-FM | KRG-Christal |
| WSDZ-AM | McGavren |