Lakeland-Winter Haven, FL
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  • Radio Metros within the Lakeland-Winter Haven, FL MSA 
    Radio Metros within the Tampa-St. Pete (Sarasota) DMA 
    Available Research
    Service Ethnic Type Report Type Available Reports
    Nielsen General Market Standard Sp; Fa
    Nielsen Hispanic Standard Sp/Fa; Fa/Sp
    Population Estimates (based on Persons 12+)
    Area Population Rank
    MSA 703,300 80
    DMA 4,765,100 13
    Nielsen Audio no longer publishes TSA data for all markets so we have removed this information from the website.
    Ethnic Composition (based on Persons 12+)
    Ethnic Group Population Pct.     Rank
    Black 105,000 14.93% 72
    Hispanic 210,700 29.96% 47
    Source: Nielsen’s Audio and Television Market Population Estimates; released annually

    MSA Counties
    State County
    Florida POLK
    Source: Nielsen's MSA and DMA Country Definitions; released annually

    All Stations in the Lakeland-Winter Haven, FL  MSA Top
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    Station Format Power/Freq. Owner Rep Translator Dial Position
    WHNR-AM Country 5,000/1360 Walco Enterprises, LLC N/A N/A
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    WLKF-AM Talk 5,000/1430 Hall Comm KRG-Eastman 96.7
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    WLVF-FM Non-Commercial 750/90.3 Landmark Baptist Chrch N/A N/A
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    WONN-AM Adult Standards 1,000/1230 Hall Comm KRG-Eastman N/A
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    WPCV-FM Country 100,000/97.5 Hall Comm KRG-Eastman N/A
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    WQXM-AM Spanish Adult Hits 10,000/1460 DRC Broadcasting, Inc N/A 99.9
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    WSIR-AM Country 1,000/1490 Walco Enterprises, LLC N/A N/A
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    WTWB-AM Mexican Regional 5,000/1570 La Raza Media Grp Self 92.7
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    WWAB-AM Adult Hits 1,000/1330 Walco Enterprises, LLC Self N/A
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    WWBF-AM Classic Hits 2,500/1130 Thornburg Comm Inc Self 102.9
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    WWRZ-FM Adult Hits 27,000/98.3 Hall Comm KRG-Eastman N/A
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