Stations

Santa Barbara, CA
Metro Survey Area Overview
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  • Radio Metros within the Santa Barbara, CA MSA 
    Radio Metros within the SantaBarbra-SanMar-SanLuOb DMA 
    Available Research
    Top
    Service Ethnic Type Report Type Available Reports
    Nielsen General Market Condensed Sp/Fa; Fa/Sp
    Population Estimates (based on Persons 12+)
    Top
    Area Population Rank
    MSA 182,500 204
    DMA 632,700 113
    Nielsen Audio no longer publishes TSA data for all markets so we have removed this information from the website.
    Ethnic Composition (based on Persons 12+)
    Top
    Ethnic Group Population Pct.     Rank
    Black 3,600 1.97 % 234
    Hispanic 57,000 31.23 % 105
    Source: Nielsen’s Audio and Television Market Population Estimates; released annually

    MSA Counties
    Top
    State County
    California SANTA BARBARA SOUTH
    Source: Nielsen's MSA and DMA Country Definitions; released annually

    All Stations in the Santa Barbara, CA  MSA Top
     
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    Station Format Power/Freq. Owner Rep Translator Dial Position
    KCLU-AM National Public Radio 650/1340 California Luthern U Self 102.3
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    KCSB-FM Non-Commercial College 620/91.9 University California N/A N/A
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    KDB-FM Non-Commercial 12,500/93.7 University of Southern N/A N/A
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    KDRW-FM Non-Commercial College 12,000/88.7 Santa Monica Community N/A N/A
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    KIST-FM Mexican Regional 930/107.7 Rincon License Sub McGavren 102.7
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    KJEE-FM Altern/Modern Rock 820/92.9 Montecito FM KRG-Christal N/A
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    KLSB-FM Non-Commercial 17,500/97.5 Ed. Media Foundation Self N/A
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    KOSJ-AM Rhythmic Oldies 1,000/1490 Rincon License Sub McGavren 94.1
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    KRUZ-FM Classic Hits 105,000/103.3 Cumulus KRG-Katz N/A
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    KSBL-FM Adult Contemporary 890/101.7 Rincon License Sub McGavren N/A
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    KSPE-FM Spanish Adult Hits 880/94.5 Rincon License Sub McGavren N/A
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    KTMS-AM News/Talk 5,000/990 Rincon License Sub McGavren 97.9
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    KTYD-FM Album Oriented Rock 34,000/99.9 Rincon License Sub McGavren 99.7
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    KZER-AM Mexican Regional 2,500/1250 Lazer Bdcstg Corp GMPT Media 106.5
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    KZSB-AM News/Talk 500/1290 Santa Barbara Brdct Self 96.9
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