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Monterey-Salinas-Santa Cruz, CA

Spectrometer
Population Estimates
Rank Population 12+
MSA 98 605,000
DMA 107 663,200
Hispanic 36 299,700 49.54%
Black 183 15,100 2.50%
Available Research
Service Ethnic Type Report Type Available Reports
Nielsen General Market CDM 3mo Rolling Avg
Nielsen Hispanic Standard Wi/Sp; Su/Fa
Contemporary Rock Adult Contemporary Adult/Classic Hits Oldies Country New/Talk/Info Adult Music Urban/Black/Gospel Spanish Language Other Foreign Language Religion Non-Commercial
AM
KRML-AAR KMBY-ODS KION-N/T
KSCO-N/T
KKMC-HIS
KMBX-HIS
KMPG-RMX
KTGE-RMX
KYAA-REL
FM
KCDU-CHR
KDON-CHR
KHIP-CLR
KPIG-AAR
KOCN-RAC
KWAV-A/C
KKHK-ADH
KRKC-ADH
KTOM-COU KEXA-HIS
KLOK-RMX
KMJV-SCO
KPRC-SAH
KRAY-RMX
KSEA-RMX
KSES-RMX
KSGZ-SAH
KXSM-RMX
KARW-NCL
KAZU-EDU
KDFG-EDU
KLVM-NCL
KZSC-EDU
DIGITAL
KPRC-F2-SAH KARW-F2-NCL

Population Source: Nielsen Audio's Radio and Television Market Population Estimates; released annually

COMBOS (+ LMA's)
KMJV-FM, KRAY-FM California Ortiz & 2 Media, LLC
KLOK-FM, KMBX-AM, KSES-FM Entravision Communications
KDON-FM, KION-AM, KOCN-FM, KPRC-FM, KTOM-FM iHeartMedia, Inc.
KSGZ-FM, KXSM-FM Lazer Broadcasting Corporation
KCDU-FM, KHIP-FM, KKHK-FM, KPIG-FM, KWAV-FM Stephens Media Group
LOCAL SPORTS COVERAGE

F = Flagship

SIMULCASTS (TOTAL WEEK)
TRANSLATORS
PRIMARY STATION FORMAT TRANSLATOR FREQUENCY
KHIP-FM Classic Rock 106.1
KION-AM News/Talk 101.1
KKMC-AM Hispanic 97.3
KLOK-FM Mexican Regional 99.9
KLVM-FM Non-Commercial 102.9
KMBY-AM Oldies 95.9
KPRC-F2 Spanish Adult Hits 100.9
KRKC-FM Adult Hits 106.9
KRML-AM Adult Alternative Rock 94.7
KSCO-AM News/Talk 104.1
NATIONAL REPS
KCDU-FM, KHIP-FM, KKHK-FM, KPIG-FM, KWAV-FM KRG-Christal
KDON-FM, KION-AM, KOCN-FM, KPRC-FM, KPRC-F2, KTOM-FM iHeartMedia
KLOK-FM, KSES-FM KRG-Eastman
KSEA-FM RegR
KSGZ-FM McGavren