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Reno, NV

Spectrometer
Population Estimates
Rank Population 12+
MSA 100 579,500
DMA 104 676,700
Hispanic 61 126,400 21.81%
Black 174 16,100 2.78%
Available Research
Service Ethnic Type Report Type Available Reports
Nielsen General Market Standard Sp; Fa
Contemporary Rock Adult Contemporary Adult/Classic Hits Oldies Country New/Talk/Info Adult Music Urban/Black/Gospel Spanish Language Other Foreign Language Religion Non-Commercial
AM
KBZZ-CLR KZTQ-ADH KCMY-COU KFOY-N/T
KHIT-SPR
KKOH-N/T
KPLY-SPR
KXEQ-RMX
FM
KLCA-CHR
KWYL-CHR
KDOT-AOR
KOZZ-CLR
KRAT-AMR
KPGF-80s
KRFN-HAC
KRNO-A/C
KUEZ-SFT
KWEE-A/C
KODS-CLH KNEV-ROL KBUL-COU
KOLC-COU
KKFT-N/T
KTHX-SPR
KNEZ-SAH
KRNV-RMX
KSRN-RMX
KWNZ-SCO
KKTO-EDU
KLRH-NCL
KNCJ-EDU
KNIS-NCL
KUNR-EDU
KVNV-NCL
DIGITAL
KLCA-F2-RHY
KRFN-F2-CHR
KLCA-F3-COU KLCA-F4-SAH

Population Source: Nielsen Audio's Radio and Television Market Population Estimates; released annually

COMBOS (+ LMA's)
KBZZ-AM, KLCA-F2, KLCA-F3, KLCA-F4, KLCA-FM, KODS-FM, KOLC-FM, KRNO-FM, KZTQ-AM Americom
KBUL-FM, KKOH-AM, KNEV-FM, KWYL-FM Cumulus
KCMY-AM, KKFT-FM, KRAT-FM, KRFN-FM Evans Broadcast Company
KNEZ-FM, KSRN-FM, KWNZ-FM Lazer Broadcasting Corporation
KDOT-FM, KFOY-AM, KHIT-AM, KOZZ-FM, KPLY-AM, KTHX-FM, KWEE-FM Lotus Communications Corp.
LOCAL SPORTS COVERAGE
KZTQ-AM San Francisco Giants-Baseball
San Francisco 49`ers-Football
KPLY-AM L.A. Lakers-Basketball
Denver Broncos-Football
Oakland A`s-Baseball
KKOH-AM San Francisco 49`ers-Football

F = Flagship

SIMULCASTS (TOTAL WEEK)
TRANSLATORS
PRIMARY STATION FORMAT TRANSLATOR FREQUENCY
KBZZ-AM Classic Rock 92.5
KCMY-AM Country 102.5
KHIT-AM Sports 94.1
KLCA-F2 Rhythmic CHR 104.9
KLCA-F3 Country 96.9
KLCA-F4 Spanish Adult Hits 101.7
KLRH-FM Non-Commercial 93.1
KNEV-FM Rhythmic Oldies 99.3
KODS-FM Classic Hits 101.3
KOLC-FM Country 92.1
KOZZ-FM Classic Rock 106.5
KRFN-FM Hot AC 105.1
KRFN-F2 Contemporary Hit Radio 94.9
KRNO-FM Adult Contemporary 99.5
KVNV-FM Non-Commercial 100.5
KWEE-FM Adult Contemporary 95.9
KZTQ-AM Adult Hits 96.1
NATIONAL REPS
KBUL-FM, KCMY-AM, KKFT-FM, KKOH-AM, KNEV-FM, KRAT-FM, KRFN-FM, KRNV-FM, KWYL-FM KRG-Katz
KBZZ-AM, KLCA-FM, KLCA-F2, KLCA-F3, KLCA-F4, KODS-FM, KOLC-FM, KRNO-FM, KZTQ-AM KRG-Eastman
KDOT-FM, KFOY-AM, KHIT-AM, KOZZ-FM, KPLY-AM, KTHX-FM, KWEE-FM KRG-Christal