Stations

Baton Rouge, LA
Metro Survey Area Overview
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  • Radio Metros within the Baton Rouge, LA MSA 
    Radio Metros within the Baton Rouge DMA 
    Available Research
    Top
    Service Ethnic Type Report Type Available Reports
    Nielsen General Market CDM 3mo Rolling Avg
    Nielsen Black Standard Wi/Sp; Su/Fa
    Population Estimates (based on Persons 12+)
    Top
    Area Population Rank
    MSA 704,400 77
    DMA 788,600 94
    Nielsen Audio no longer publishes TSA data for all markets so we have removed this information from the website.
    Ethnic Composition (based on Persons 12+)
    Top
    Ethnic Group Population Pct.     Rank
    Black 247,700 35.16% 36
    Hispanic 31,700 4.50% 135
    Source: Nielsen’s Audio and Television Market Population Estimates; released annually

    MSA Counties
    Top
    State County
    Louisiana ASCENSION
    EAST BATON ROUGE
    EAST FELICIANA
    IBERVILLE
    LIVINGSTON
    POINTE COUPEE
    WEST BATON ROUGE
    WEST FELICIANA
    Source: Nielsen's MSA and DMA Country Definitions; released annually

    All Stations in the Baton Rouge, LA  MSA Top
     
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    Station Format Power/Freq. Owner Rep Translator Dial Position
    KBRS-FM Gospel 6,000/106.9 Alex Media, Inc. N/A N/A
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    KKAY-AM Gospel 1,000/1590 Liberty In Christ N/A N/A
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    KNXX-FM Sports 3,000/104.9 Guaranty Bdcst Corp KRG-Eastman N/A
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    KQXL-FM Urban AC 50,000/106.5 Cumulus KRG-Christal N/A
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    KRVE-FM Adult Contemporary 50,000/96.1 iHeartMedia Inc iHeartMedia N/A
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    KVDU-FM Adult Hits 100,000/104.1 iHeartMedia Inc iHeartMedia N/A
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    WBKL-FM Non-Commercial 32,000/92.7 Ed. Media Foundation N/A N/A
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    WBRH-FM Non-Commercial 3,500/90.3 E Baton Rouge Parish N/A N/A
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    WBRP-FM Talk 4,270/107.3 Guaranty Bdcst Corp KRG-Eastman N/A
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    WDGL-FM Classic Rock 100,000/98.1 Guaranty Bdcst Corp KRG-Eastman N/A
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    WEMX-FM Urban Contemporary 100,000/94.1 Cumulus KRG-Christal N/A
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    WFMF-FM Contemporary Hit Radio 100,000/102.5 iHeartMedia Inc iHeartMedia N/A
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    WFMF-F2 News/Talk 100,000/102.5 iHeartMedia Inc iHeartMedia 97.7
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    WJBO-AM News/Talk 15,000/1150 iHeartMedia Inc iHeartMedia 98.7
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    WJFM-FM Non-Commercial 25,500/88.5 Family Worship N/A N/A
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    WNXX-FM Sports 3,000/104.5 Guaranty Bdcst Corp KRG-Eastman N/A
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    WPFC-AM Religion 5,000/1550 Victory and Power N/A N/A
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    WPYR-AM Religion 5,000/1380 Catholic Comm Rd McGavren N/A
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    WQUE-FM Urban Contemporary 100,000/93.3 iHeartMedia Inc iHeartMedia N/A
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    WRKF-FM National Public Radio 28,000/89.3 Public Radio Inc N/A N/A
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    WRQQ-FM Classic Hits 100,000/103.3 Cumulus KRG-Christal N/A
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    WTGE-FM Country 100,000/100.7 Guaranty Bdcst Corp KRG-Eastman N/A
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    WUBR-AM Sports 1,200/910 Power 102.1 FM LLC N/A N/A
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    WWL-AM News/Talk 50,000/870 Audacy KRG-Audacy N/A
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    WXOK-AM Gospel 4,700/1460 Cumulus KRG-Christal N/A
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    WYLD-FM Urban AC 100,000/98.5 iHeartMedia Inc iHeartMedia N/A
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    WYLD-AM Gospel 10,000/940 iHeartMedia Inc iHeartMedia N/A
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    WYNK-FM Country 100,000/101.5 iHeartMedia Inc iHeartMedia N/A
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    WYNK-F2 Classic Hits 100,000/101.5 iHeartMedia Inc iHeartMedia N/A
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